Friends and colleagues,
A year ago, when Seattle was introduced as the host for the 2026 NASPL Professional Development Seminar, we also introduced the theme PossibleNW and how there is no better place to imagine what’s next than right here in the Emerald City.
Here we believe anything is possible. Whether it’s defining coffee culture, reshaping music, building some of the biggest companies in the world, or taking a football team predicted to finish last all the way to the big game, we dream big and are never afraid to ask, “What if?”
And that is the exact mindset I hope we all have as we prepare for this great event. Because whether you’re an industry veteran or brand new to lottery work, asking “What if?” and “Why not?” will make our organizations stronger and our lotteries more fun for our players.
Every day we all work hard to keep our players engaged and our retailers motivated. We introduce new and exciting ways to play and balance that with the important work of promoting responsible gambling. We analyze data and find operational efficiencies. And we do it all in service of delivering big for our beneficiaries. We do great work!
This conference is about imagining how we can do it even better.
We look forward to you joining us July 27-30 in Seattle, where we’ll explore what’s possible together.
See you soon,
Brian Bennett
Director
Washington’s Lottery
